Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products: The moderating role of betrayal discovery mode - ScienceDirect
Utilitarian, hedonic, and self-esteem motives in online shopping | Emerald Insight
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude | Semantic Scholar
Delight by Design: The Role of Hedonic versus Utilitarian Benefits - Ravindra Chitturi, Rajagopal Raghunathan, Vijay Mahajan, 2008
Exploring Generation Y Consumers' Fitness Clothing Consumption: A Means-end Chain Approach | Semantic Scholar
PDF) Sport Events Customers' Behavior in the Light of Hedonic Consumption
Frontiers | Usage, Pleasure, Price, and Feeling: A Study on Shopping Orientation and Consumer Outcome
Frontiers | Exploring the Relationship Between Social Commerce Features and Consumers' Repurchase Intentions: The Mediating Role of Perceived Value
Utilitarian, hedonic, and self-esteem motives in online shopping | Emerald Insight
Click it, and increase hedonic consumption ratio: How does online shopping improve the long‐term subjective well‐being of consumers? - Wang - 2023 - Journal of Consumer Behaviour - Wiley Online Library
Hypotheses and Conceptual Model Development for Hedonism, Utilitarianism, and Consumer Behavior | SpringerLink
PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude | Semantic Scholar
A framework for defining the scope of transformative sport service... | Download Scientific Diagram
Fanship: a measure of hedonic intensity and its mediating effect on consumer behaviour in sports | Semantic Scholar
Hedonic Shopping: What Does it Mean for Buyers and Businesses?
Selling Painful Yet Pleasurable Service Offerings: An Examination of Hedonic Appeals - Stephanie Q. Liu, Anna S. Mattila, Lisa E. Bolton, 2018
A model of the relationship among sport consumer motives, spectator commitment, and behavioral intentions - ScienceDirect
32% of the Products Used in BLS Consumer Price Index Subject to Hedonic Quality Adjustments | The Consumer Price Illusion
Sustainability | Free Full-Text | Determinants of Omnichannel Shopping Intention for Sporting Goods
Frontiers | The effect of credence attributes on willingness to pay a premium for organic food: A moderated mediation model of attitudes and uncertainty
PDF) Sport Events Customers' Behavior in the Light of Hedonic Consumption
PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction
